Disrupting disruption with disruptive disruptions since 2010.
Simple Agreement for Future Tokensโa legal instrument for investing in future cryptocurrency tokens, for when you want equity but make it crypto.
When a highly-valued startup implodes through mismanagement, fraud, or 'the market wasn't ready'โbasically Elizabeth Holmes energy.
Money from professional investors betting billions annually that 1% of startups will become unicorns. A mostly efficient system for transferring wealth from LPs to founders (and from founders to VCs).
Selling to other companies rather than consumers, typically involving longer sales cycles and higher contract values.
A competitive advantage based on how easily you can reach customers. Spoiler alert: most startups don't have one and never will.
The price per share at which employees can exercise their stock options. Set artificially low so they can actually afford to buy their equity on the off chance it's worth something.
The realistic revenue you can capture in the next 5-10 yearsโthe number that makes your board members slightly less nervous than TAM.
The messy dissolution of a relationship (romantic or business) where two things that were stuck together decide they'd rather never see each other again. Bonus awkwardness if they share a friend group.
A mechanism where existing users naturally bring in new users, creating exponential growth without paid advertising. It's the holy grail that almost nobody actually achieves.
Section 409A of the tax code that requires startup stock options to be valued at fair market value when granted; 101 refers to California corporate code. It's basically the IRS saying 'no, you can't just give away equity tax-free.'
Large organizations like pension funds, insurance companies, or endowments that invest in venture funds, adding legitimacy and money but no direct feedback.
How much money your subscription business expects to make monthly from existing customers. The metric that makes founders feel slightly less broke.
A market opportunity that nobody has thoroughly exploited yet, either because it's genuinely undiscovered or because nobody cares.
Cloud-based software customers pay for monthly/yearly as subscriptions instead of licensing, the dominant startup business model.
The engineering audit where technical experts examine your code, architecture, and tech debt to see if you're about to implode.
Venture Capitalist or Venture Capitalโinvestors who bet on high-risk, high-reward startups in exchange for equity. They're basically professional optimists with other people's money.
Sequential funding rounds labeled alphabetically, each supposedly representing the company's progression from barely-viable to 'we probably need more money anyway.'
To board a vessel or aircraft, or more metaphorically, to start something new and vaguely terrifying. Whether it's a cruise ship or a startup, embarking means you've committed and there's no backing out now.
Sequential rounds of venture funding with progressively larger checks and increasingly skeptical investors asking harder questions.
Selling directly to individual consumers, requiring massive scale and viral growth to be venture-viable.
Being the first to boldly venture into uncharted territoryโwhether that's a new market, technology, or increasingly, a niche on TikTok. The marketing term for 'we did it before it was cool.'
The initial capital injection used to plant your business idea and hope it doesn't get eaten by birds before it sprouts.
Special shares that get priority in liquidation, dividends, or controlโessentially investor insurance against founder incompetence.
The introduction of something newโa fresh idea, process, or product that differs from the status quo. The corporate world's favorite word to slap on anything that isn't from 1987.