quarterbacking

Definition

When multiple team members independently contact the same client or prospect, creating confusion and looking spectacularly uncoordinated. The corporate equivalent of too many cooks.

Example Usage

Stop quarterbacking this account—the client got emails from sales, marketing, and the CEO in one hour asking the same question.

Origin

Sales and marketing slang referencing too many decision-makers, contrary to football's single quarterback

Fun Fact

Quarterbacking causes an estimated 25% of deals to stall or fail due to perceived organizational chaos.

Source: Sales and marketing operations slang

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